A Story of Texas Defiance

Trading campaigns for casks
Koopers Whiskey was born in the vibrant heart of Austin, Texas, in 2012, with the simple belief that whiskey making, at its core, is an eloquently expressed form of artistry. Our founder, Troy Kooper, started in the world of Design and Creative Direction in advertising and music, but exploration and imagination eventually led him to mashing and distilling whiskey as a creative hobby.

While training as a distiller and learning the technical side of whiskey-making, he discovered the magic of the Rickhouse and the alluring smell of the American Oak barrels, which ultimately moved him to leave advertising, partner with his brilliant wife Michelle, and start Koopers Whiskey. The slow years spent aging in the Oak, the long conversation with wood, time, and weather, are where whiskey becomes art, and where imagination is your only limit.

That approach is at the heart of Koopers Whiskey. We are an American Whiskey Blending and Barrel House in Ledbetter, Texas. Carrying on centuries old Scottish and American whiskey making traditions in the heart of Texas. We treat sourcing, aging, finishing, and blending as more than production—they’re artistic expressions. They take time, patience, trust in your gut, and a willingness to break from convention.

And because we’re rooted in Texas, independence isn’t just a personality trait — it’s a method. It’s what the cats on the labels stand for. We don’t wait for approval. We experiment, tinker, challenge, and create whiskey with attitude, imagination, and a cat-like rebellious edge.

Troy Kooper

Creative Director / Head Blender
As an award-winning advertising Creative Director, Troy earned an elite pedigree in some of the industry's most prestigious advertising agencies before spending years learning and training as a whiskey distiller and blender. As Koopers' Creative Director and Head Blender, he is the creative engine behind Koopers' whiskey making processes.

Michelle Kooper

President
Michelle, a Gates Millennium Scholar, graduated from the University of California, Berkeley, and holds a Master's Degree from Columbia University in New York. As the President of Koopers Whiskey, Michelle runs operations and staff, and manages sales in Texas.

Grandpa

The Kooper Family Rye label depicts Troy's grandfather, Howard, as a young man when he won the U.S. Armed Forces Heavyweight Boxing Championship in 1944. At just 22 years old, already a husband, father, and soldier, he proved to himself what grit, determination, and a willingness to fight for greatness could achieve. Those values he passed down are the defining principles that guide our family and our passionate dedication to our craft.

More Whiskey

Kooper Family Rye Whiskey
Kooper Family Sweetheart of the Rodeo Bourbon Whiskey
Kooper Family Prodigal Son Bourbon Whiskey
Kooper Family Barrel Reserve Rye Whiskey
Kooper Family Single Barrel Bourbon Whiskey
Kooper Family Runaway Rye Whiskey
Kooper Family Whiskey Logo
Sign up
Sign up to receive updates on new releases and upcoming events.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.